https://carney.wiki/tags/advertising/Recent content in Advertising onHugo -- gohugo.ioenTue, 20 Aug 2024 00:00:00 +0000https://carney.wiki/blog/video/Tue, 20 Aug 2024 00:00:00 +0000https://carney.wiki/blog/video/Video is no longer the side dish in the marketing plan. For a lot of brands, it is the plan. Livestreaming, streaming platforms, short-form content, and AI-assisted production have all made video harder to ignore and easier to produce. That is great news if you have a strategy. It is less great if your current plan is “let’s upload the webinar replay and pray.” Looking to Livestreaming Livestreaming has become a serious commercial channel in markets like China, where entertainment and commerce are far less awkward about sharing the same room.