Event Marketing onhttps://carney.wiki/tags/event-marketing/Recent content in Event Marketing onHugo -- gohugo.ioenTue, 01 Dec 2020 00:00:00 +0000The Tradeshow Circushttps://carney.wiki/blog/tradeshows-suck/Tue, 01 Dec 2020 00:00:00 +0000https://carney.wiki/blog/tradeshows-suck/Who forced the shift to digital? It’s a bit weird to think of it this way but without COVID and the cancelation of all tradeshows in 2020 I could never have proven the value of a complete shift to digital. The lead flow we generated without tradeshows demonstrated a much more cost effective spend of marketing dollars. Tradeshows are expensive: between the booth, travel, marketing, and sponsorships, showcasing your products at trade show exhibits can put a SERIOUS dent into your marketing budget.