https://carney.wiki/tags/first-party-data/Recent content in First-Party Data onHugo -- gohugo.ioenTue, 14 Nov 2023 00:00:00 +0000https://carney.wiki/blog/database-mgt/Tue, 14 Nov 2023 00:00:00 +0000https://carney.wiki/blog/database-mgt/Your database is not glamorous. Nobody wins a standing ovation for good contact hygiene. But when it is a mess, the whole revenue engine starts coughing up hairballs. In a cookie-less world, the old lazy habits get expensive fast. If you want a database that actually helps marketing and sales instead of quietly sabotaging them, you need better inputs, better discipline, and a little less obsession with collecting every possible field like you are building a hostage dossier.